Nov
06
Marketing by Sharing
ByThis is a great video about new marketing – by sharing and educating your following. My new mantra is ‘Focus on building a following first. Monetize later’. While I have courses for sale and am adding new ones, it’s a more subtle approach. You do live Ustream events (webcasts, lessons, interviews, etc) and provide material. Maybe the material is a subset of your product – then you have links in the PDF material for example explaining where they can get more info. Social media marketing is a free and powerful way to get the word out to the masses like never before.