Online Income – Case Study October 2009

In the month of October, I accepted a part-time work from home IT contract. Unfortunately, while I made a good chunk of change from this, I didn’t put as much effort into my websites.

The results were $398.99 for the month of October, so about $200 less than the last couple months, mostly due to less sales of Learn and Master Guitar.

This came from $57.89 from Google Adsense (YouTube video ads) and $341.10, mostly from guitar lesson related sales (Metal Method, Learn and Master Guitar and my own guitar lesson products from Online Guitar Coaching. No sales from Amazon and internet marketing materials (Ryan Deiss was minimal as I did nothing to promote them).

On the positive side, other than making WAY more on my IT contract (5 figures for about 5-6 week of half day work), I got re-inspired to add some new continuity programs – these will be some fixed-length modular courses (eg. Blues guitar level 1) that might last for 6 months as a membership program. Others will be ongoing such as a live video streaming guitar lesson each month, Guitar lick of the month, Song of the month (where I transcribe and analyze a guitar song and/or solo).

So I’ll be testing some new product offerings and seeing which ones are more popular. I’ve also focused on creating and expanding a Facebook fan page – and getting people to sign up by offering them a free live guitar lesson.

Another cool tool is the Wibiya toolbar that you can find at the guitar coaching site I mentioned -shows up at the bottom and I hope it increases the Facebook fans and I can also send them notifications on new webinars, sales, offerings, etc. Lots of exciting cool stuff happening!